A couple of days ago I talked about identifying assumptions underlying your current DevEd strategy. Here's one you might have: "Our DevEd content is only for developers." Is this true? Nope. Even though we say "developer education," your audience is technologists – and they all
Stas wanted some feedback on his new open-source project: rdoc-markdown. I released an open source library that generates markdown documentation for ruby language and libraries. This library is a small part of my side-project called Posh TUI, API documentation browser for developers. I did two lovedowns, each focused on an
You've determined the scope of the problem your lasagna strategy is intending to solve, now you uncovered different bits of info: * It's 3pm and lasagna takes at least 2 hours * There are no tomatoes at home * Can't shorten the recipe * It's Carla&
In 2005, a flock of 1,500 sheep jumped off a cliff to their wooly doom. How come? Because sheep follow the leader. One started it and the rest followed. So... If your competitor jumped off a cliff, would you follow? No? Then how do you know they aren'
One example of umami content is DevEd microsites – these are dedicated sites that teach a specific topic or concept and don't involve more than a few pages (but are packed with value). Jeremy Thomas is the creator of Bulma, a free open-source CSS framework used by over 80,
Umami is a Japanese word for an off-the-wall taste experience – to say it's simply "savory" is to sell it short. It's umami. If your content is food (which it must be because we consume it), then you want your content to have that umami
