And it is still being shown in the town museum in Hibbing, Minnesota.
It's still being shown because it was evergreen – it was about the history of the town, its inhabitants, and how they fought against the mining companies who were taking their land through eminent domain. It was a big deal for those folks.
At this point, the documentary is now over 20 years old.
That's the cool thing with evergreen content – it basically lasts forever in Internet years.
Imagine creating content that lasts that long, continuously working for you, and driving awareness and lead gen. Hah, in your dreams.
Have a lovely day,
Kamran
Here's the video in case you're curious.
I once made a documentary
Ditch content that doesn't convert.
Hi 👋 I'm Kamran. I help B2B tech companies fix low conversion rates with open source lead magnets so they can attract and activate more developers that use their products.
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