Disney-style DevRel
Brand affinity is hard to measure, and that's why it's everything.
Kamran Ayub
Gameplay-first
As a reward for finishing my latest Pluralsight course (releasing soon), I told myself I could buy Diablo IV. I played the early access weekends in May and was sold immediately – I've always been a fan of Diablo games since the days of having LAN parties in high
Inconvenient content
Yes, creating educational microsites, interactive learning experiences, game-based learning, and involving your community in co-creation is not as convenient as churning out fast food content burgers. That's what makes them valuable. Successful competitors can't be bothered to experiment or invest in creative development beyond articles and
Chock full of empty calories
If you rely on AI to create your content for you, you might as well hang a sign outside your dev tool office that resembles a golden arch. "Over 1 Billion Content Burgers Served" Because it's now really easy to generate 1 billion fast food content
Every link is a potential distraction
"Links are the currency of the web." That might be some kind of SEO proverb, I'm not sure but I swear I've heard it before. It's true to some extent – cross-linking between blog posts and web pages helps search bots index your
4 short AI development courses to go deeper
Developers and customers will likely start to ask you questions about how your dev tool integrates with AI or how you plan to leverage AI so it pays to know the details – like that "AI" is really a bunch of different kinds of things, like text-to-speech, stable diffusion,
