Listen to Kamran read this

0:00

/0:30

1×

Saying you "have to" create more content because you want to cater to everyone is like saying you "have to" cater to every child's preferences on candy during Halloween.

What does that do?

It means you're paying for a lot more candy than your consumers really need.

It's okay if Little Timmy gets a spider sticker and not a king-sized Snickers. He'd LOVE a Snickers but Little Timmy doesn't always get what he wants.

He gets what he gets and he doesn't have a fit.

If Little Timmy always gets what he wants then you better have the budget to support his requests.

Have a lovely day,
Kamran