Once you have a piece of content, you've baked a cake. Now you can take this cake and slice it up. Serve those slices to different channels to reach new audiences. Some get smaller pieces, some get bigger pieces. Serve a slice of webinar as a YouTube short. Serve a
Sorry but no amount of SEO will polish your content turds.
Can open source code be a lead magnet? It sure can! Creating open source projects within the community that integrates your product (think freemium subscriptions) is definitely a viable way to generate qualified leads for your business! Open source lead magnets can be things like: * Boilerplates (like the Remix Grunge
In sales there's a term used, the "economic buyer" aka they who hold the wallet. So for a developer tooling product, the economic buyer is likely a director, CTO or other kind of leader who will make the purchase. A developer within a company, on the other hand, isn't likely